The Ampal Creative
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Store launch announcement

 /  (1 of 2)

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Details


Project information

Website for a boutique line of men's headwear. The client asked for something that: (1) fit with their existing creative direction; (2) they wanted the front page to stay current; (3) to have the ability to control and update the site's content at will; (4) and finally, the client wanted an online store that they could manage themselves.

With this brief, I designed the site on a grid that was flexible for different types of content, from embedded audio to a product catalog, made the front page a sort of blog for current content, and included prominent 'featured' positions in the sidebar and header that the client could use for events, promotions, product releases, etc. Then I made a custom online store that the client could update. There is even the option to send out discount codes to the client's email list that will take them to a customized version of the store with discounted pricing.

client: The Ampal Creative
creative direction: Andrew Potash
art direction & design: Jacob Heftmann
development: Jacob Heftmann
project status: www.theampalcreative.com